St. Charles Avenue: A bustling, iconic street known for both its historic presence and residential diversity and around-the-clock activities. Tourists and locals alike enjoy the essence of the street as it brings favorite memories of delicious dinners, happy hours, southern hospitality, and Mardi Gras. It’s a monument of New Orleans culture.
Just shy of 8 miles, the avenue is a long stretch of action-packed parks, prestigious college campuses, stunning porches, and 19th and 20th century mansions. But, it was the daily grind of the streetcar tracks that inspired the design and need for the St. Charles Collection. So we went to the design table to intentionally create a line for women that would earn the title “a wardrobe staple.” When we asked around, the conversation always revealed that the staple pieces should fit perfectly, be incredibly comfortable, durable and long-lasting, and most importantly, versatile for every moment in life. The result:
Why call it the St. Charles Collection?
In brainstorming, the similarities to our best-selling men’s line, the Carrollton Collection, were evident. The point in which St. Charles Avenue and S. Carrollton intersect on the map of New Orleans stood true. In creating the perfect crossover collection, we’re finally able to bring everyday favorites to women at all coordinates across the country.
tasc Performance garments are naturally anti-odor, undeniably softer than anything in your closet, UPF 50+, ethically sourced and produced, and free of harm chemicals.
New Orleans locals: Join us for our Champagne Stroll Launch Party on Saturday, May 12th from 5-9pm at our flagship store located at 3913 Magazine Street. Add event to your calendar
NEXT WEEK: 10 favorite places along St. Charles from our staff